The Success Of The Winery - 1021 Words

Mike Benziger, general partner and founder of Benziger Family Winery. Has grown up in the wine import business by helping his father in New York City. Mike’s dream was to grow his own grapes and to make wine. After graduating college Mike and his wife Mary moved to Europe for a few years and after locating to California, where Mike took a cellar position at Stony Ridge Winery. Upon living in California Mike and Mary stumbled upon an eighty five acre plot of land that was a perfect location for grape growing (Benziger Family Winery Case). In 1981 Mike convinced the owner of the land to sell and as well to a loan from his father to purchase the land. Through the years Mike’s slowly made their way to California to help with growing. The winery employed forty nine people full-time and twenty-nine people either seasonal or part-time. The Benziger Family Winery was a medium sized winery that was producing 180,000 cases of ultra-premium wine per year, with an annual revenue of about $15 million. Super-premiums wines accounted for 60% of case volume, ultra-premium accounted for 30% and the high-end premium wines accounted for 10%. The Benziger Winery was about to launch a new brand called â€Å"Tribute† made from grapes in their vineyards. Currently, Benziger exports 10% of their total case volume, and are targeting a long-term goal of 20% in the future (Benziger Family Winery Case). The Benziger Family Winery environmental management system (EMS) is overseen by Matt Atkinson the ranchShow MoreRelatedThe Importance Of Signing Up For A Wine Club1335 Words   |  6 Pagesincrease brand loyalty. Customers like variety and without it will look for new wine clubs. When a winery allows members to pick up wine at the winery it creates entertainment, by offering exclusive privileges it boosts their egos, and providing the best wines in club offerings is prestigious. Including tips from the Master Chef or Gardner, facts about wine making, and all the news from your winery when shipping wines, only adds more value to the club in the eyes of the club member (Teaff, 2005)Read MoreE J Gallo Winery1100 Words   |  5 PagesExecutive Summary EJ Gallo Winery was founded by two brothers Ernest and Juilo Gallo in 1933, it is the largest wine producer in the world. EJ Gallo Winery has done a wonderful job in successfully marketing low-priced, fortified wine such as their well-known lemon-favored Thunderbird. A popular radio jingle helped send Thunderbird to the top in inner-city and low income neighborhoods. In 1946, Gallo winery planted more than 400 varieties in experimental vineyards, testing each variety in the differentRead MoreThe Valley Winery Case Analysis Essay1495 Words   |  6 Pages------------------------------------------------- The Valley Winery ------------------------------------------------- Case Analysis By: Paul Welge Dr. Bob McDonald MKT 4359 Section 1 Valley Winery was founded in 1933 after the prohibition and has grown to be the largest domestic producer of wine in the United States. The brand has multiple product lines that include both low-price, consistent-quality wines and also low-grade wines and wine coolers. The company has had a hard time retainingRead MoreThe Valley Winery Case Study Study847 Words   |  4 PagesSales Management The Valley Winery Case Study Introduction Pat Waller was hired as a sales manager for the San Francisco region’s chain division for the Valley winery products and despite having very good sales a high turnover ratio of 100% seemed to be a major impediment in the future prospects of the company. Waller despite lamenting the problems he inherited had a major task ahead of the situation regarding a better planning of strategies which would help in organizing of the sales force activitiesRead MoreCase Analysis: Rjm Enterprises, Inc. – Romancing the Vine1070 Words   |  5 PagesEnterprises, Inc. – Romancing the Vine Brief Background The case is introduced in late 1998 with Ron McManisat a crossroads of sorts regarding his family owned business. Currently, McManisenjoys moderate success as a mid-sized, Central Valley grower of grapes who sells his product to valley based wineries. His particular plot of land affords the added benefit of being able to produce high quality grapes in an area that is largely thought to produce grapes found in cheaper wines. In an effort to rid himselfRead MoreRobert Mondavi s Company : A Premium Wine Making Company1389 Words   |  6 Pagesimpressive growth evidenced by earnings per share growing by 28% since 1994 and market value rising to approximately $600 million. Robert Mondavi grew his company through acquisitions such as the purchase of Woodbridge winery and making major investments in the form of new wineries across California. Robert Mondavi entered the popular premium segment in the later 1970.The company also entered into a number of joint ventures and partnerships to pr oduce premium wines. Key pressing issues facing RobertRead MoreBlahh1240 Words   |  5 Pagesbeen claimed as the largest market in the world by Wine Institute representative and CEO Robert P. This industry is highly fragmented and relatively large with a total of $17 billion in revenue as of 2014. There are currently about 1,800 established wineries in the nation, with half of these located in California. Wine sales from all distributers in the U.S have seen a record increase in their sales of 9- liter cases totaling 360.1 million worth $34.6 billion. 58% of those sales were attributed to CaliforniaRead MoreSilver Oak Winery By The Raymond T. Duncan1178 Words   |  5 PagesSilver Oak Winery The Silver Oak Winery was established in 1972 by the Raymond T. Duncan and a friend, Justin Meyer in the Napa Valley Region in California. Undoubtedly Duncan had always possessed an affinity for the Napa Valley Region and he held a goal of establishing a winery in this charming area of California. Because Duncan enjoyed no viticulture experience of his own, he relied on his friend Justin to plant and manage the vineyards. (Our Story.) Although the Napa Valley is smallRead MoreEssay on Valley Winery Case Study1477 Words   |  6 PagesCase One: Valley Winery Valley Winery, a favorable wine company, hired Pat Waller as their sales manager of the San Francisco region’s chain division. Although the company has had increasing sales for the past several years, Valley Winery has its fair share of problems that have Waller worried. He is very aware of the competitiveness within the wine industry and is concerned that Valley Winery will not be able to continue consistently increasing their sales. Turnover rate is the number oneRead MoreVaried Selection Tools Essay examples1490 Words   |  6 Pagessuggested that psychological tests, projective devices, personal history data, and peer ratings are adaptable methods that can be used to forecast job success for numerous jobs. These findings can guide IC2 to assess Gilliand-Moore Winery in improving the company’s selection procedures. Here are some selection tools that IC2 proposes for Gilliand-Moore Winery: Assessment Centers- IC2’s first recommendation is to use assessment centers to assess job candidates. The process may include various decision-making

Starbuck s Market Model Patterns Of Change - 2655 Words

Starbuck’s Market Model Patterns of Change ECO607 Economics for Managerial Decision Making Nicole Williams-Stigall Professor Ruth Morales June 20, 2015 Starbuck’s Market Model Patterns of Change In 1971 Pike Place Market in Seattle founded the first Starbucks. Owners Jerry Baldwin, Zev Siegal, and Gordon Bowker focused on selling coffee beans and equipment. Starbucks, after the first mate in Moby Dick, investing in the green coffee beans from Peet’s, a specialty coffee roaster and retailer they began introducing the gourmet coffee. In 1983, the final entrepreneur, Howard Schultz, joined the company and began selling not only coffee beans but espresso drinks as well. Schultz idea was not agreeable, he started his own company called II Giornale coffee bar chain in 1985. In 1987, the original owners of Starbucks sold their chain to Schultz’s II Giornale. Schultz changed II Giornale outlets to Starbucks chains and quickly began to expand. Foremost, Starbucks faces three major obstacles first competition in the fast pace economy, continually changing atmosphere, declining industries and the shift in consumer preference. Through competition, the price of Starbucks coffees and products sales creates the buying power of the consumers. In this situation, Starbucks needs to provide prices are constructive to company and the consumers. As the largest coffeehouse company in the world, Starbuck attained 16,120 stores in 94 countries such as in America, Australia,Show MoreRelatedAnalysis of Howard Schultz and Starbucks659 Words   |  3 Pageswas selling coffee equipment when he came across Starbucks, a shop that he admired in Seattle. He then developed that concept on his own, using the cafÃÆ' ©s of Milan as inspiration, and founded his own chain called Il Giornale, based on the Italian model. The opportunity to purchase Starbucks came up, and he took that opportunity, investing money he had earned with own chain. The operations of the two chains were merged, with Schultz as CEO of Starbucks. He began to expand the company rapidly, basedRead MoreIncreasing Uncertainty Of The Business Environment : How Can Organizations Plan For Change?1499 Word s   |  6 Pagesuncertainty in the business environment, how can organizations plan for change? (consider emergent and planned change) Over the past year, the rapid development of science and technology is quite incredible. The environment where the organization exist is changing all the time. As well as the business environment. The business environment where the organizations exist is becoming increasingly complex , competitive and unpredictable. Changes of the business organizations have to follow the steps of the businessRead MoreStarbucks: the Future of Coffee. Essay2136 Words   |  9 PagesIntroduction During the past three years Starbucks has experienced yearly revenue growth approaching one billion. We have maintained a clear and concise mission, â€Å"to establish Starbucks as the most recognized and respected brand in the world† (SEC Annual Report, 2005). In addition, we have developed an aggressive strategy that leverages core competencies with a working business model and growth plan to accomplish our mission. However, in order to continue to maintain our growth indefinitelyRead MoreStarbuckss Marketing Plan For Starbucks1281 Words   |  6 PagesIntroduction Starbucks originated in Seattle, USA in 1971, by three partners, who met while they were studying together at the university. In 1984, when the sales started to decrease, while the specialty coffee sales increased. In 1987, the original owners opted to sell the coffee shop to one of their former employees by the name of Howard Schultz, who rebranded his II Giomate Coffee by the name of Starbucks and started to expand very quickly. It opened its first store in Vancouver, BC at the WaterfrontRead MoreCorporate Social Responsibility And Its Effects On Consumers And Brand Equity1107 Words   |  5 Pagescritically analysing the extent to which firms position themselves with CSR initiatives through the use of language and power. The purpose of my study is to analyse Starbucks’ corporate reports, searching for any dissonant discourse that may represent any distinct ideologies that help us to gain a deeper understanding as to how and why Starbucks represent corporate social responsi bility through their discourse. This constructionist and interpretive approach can deduce interesting analogies with regardsRead MoreThe Marketing Strategy Analysis of Starbucks Corporation4830 Words   |  20 PagesIntroduction Under today’s ever-changing market, strategic marketing planning has become more and more significant whether of the functional or the fundamental. Especially, although financial crisis leaded economy growth slowdown, it did not cause a serious influence for chain coffee shop. As Howard Schultz said, CEO of Starbucks, â€Å"I dont think we had a business plan for the severity of what has taken place. History demonstrated to us that a downturn in the economy would not affect us, and in factRead MoreAssign 12853 Words   |  12 PagesCarlos Monsanto Assignment No. 1 CS 782 1) Business Model Starbucks Corporation, an American company founded in 1971 in Seattle, WA, is a premier roaster, marketer and retailer of specialty coffee around world. Starbucks has about 182,000 employees across 19,767 company operated amp; licensed stores in 62 countries. Their product mix includes roasted and handcrafted highquality/ premium priced coffees, tea, a variety of fresh food items and other beverages. They also sell a variety ofRead MoreStarbucks Financial Analysis9358 Words   |  38 PagesRunning head: STARBUCKS AS AN INTERNATIONAL BUSINESS 1 An Analysis of Starbucks as a Company and an International Business Lauren Roby A Senior Thesis submitted in partial fulfillment of the requirements for graduation in the Honors Program Liberty University Spring 2011 STARBUCKS AS AN INTERNATIONAL BUSINESS Acceptance of Senior Honors Thesis This Senior Honors Thesis is accepted in partial fulfillment of the requirements for graduation from the Honors Program of Liberty UniversityRead MoreStarbucks Analysis On The Coffee Chain And A Brand That Changed The Americans Coffee And Cafe Culture3172 Words   |  13 PagesThis Individual work is based on the case study â€Å"Starbucks: Back to Basics?† written by Sachin Govind. The case reviews the success story about the coffee chain and a brand which changed the Americans’ coffee and cafà © culture. However, it also highlights that Starbucks had been facing some challenges as well as having difficulties inside the company. Furthermore, some analysts expect that the corporation eventually will destroy what they have built up and what have become to be known as their uniqueRead MoreExperiential Marketing : Importance, Strategic Issues And Its Impact Essay1657 Words   |  7 Pagesconsume r market and their cynical towards advertising give new challenge to marketer to find new ways to capture the attention of their audience.The omnipresence of IT , Supremacy of Brand and ubiquity of communication and entertainment have shifted company approach from â€Å"Feature and benefits â€Å"towards Experiential Marketing. Traditional marketing presents an engineering driven, rational, analytical view of customer, product and competition, now it is considered as untested and outdated model assumptions

1000 word piece of literature Essay Example For Students

1000 word piece of literature Essay A picture is worth a thousand words. Many people use this quote, but is it true? Can you really get more out of a picture than a 1000 word piece of literature? Can a picture tell the truth better than literate or literature tell the truth better than a picture or work of art? What area of knowledge can tell the truth the best?  Knowledge gained by literature and art is gained through emotion. The difference lies with the fact that knowledge gained by literature is also gained through language, where as that gained by art is gained through empiricism. Also, both literature and art are subjunctive to the knower, so the knowledge one person gains from a piece or literature or work or art may be different then that gained by another person who reads or sees the same thing. The truth told by these two forms of knowledge are going to be based on personal perspective. So, doesnt that mean that both art and literature do not tell the truth, but rather evoke a truth because of their subjectivity? First of all to define the terms, for the purpose of this essay, literature is creative writing of recognized artistic value. Literature can included poetry, prose, fiction and non-fiction. Now moving on to truth. What is the truth ? When we seek to know, we claim that we seek to know the truth, but what is the truth? Truth is often defined as conformity to fact or actuality or a statement proven to be or accepted as true. Some philosophers have been sceptics, claiming that we know nothing. This view comes from the poem Childe Harolds Pilgrimage by Lord Byron. All that we know is, nothing can be known. Does this mean that we can never know anything for certain? Or is this view just self-refuting? If all we know is nothing, how can we know that we know nothing? I do not believe this view is correct and we will not use it for the purpose of this essay. Other ways of establishing the truth are truth as it corresponds with facts, meaning that it is true if it corresponds with fact and false if it does not. Facts are states of affairs which we actually obtain, independently of our perceptions of them, or our beliefs about them. Truth as Coherence, meaning that something is true if it is consistent will all the other propositions we hold true. Coherence theories of truth imply that statements are true if and only if they fit in with the vast interrelated systems which constitute our general view of the world. If they do not cohere with this view they are false. There is also the truth as what works theory. It has been argued that the purpose of our beliefs in practice is to help us get on with life by enabling us to predict future experiences. If they succeed in doing this; they are accepted; and if they fail, they are rejected. It is true because it coheres a belief in something that works. I do not know which view is correct for there are faults in each of them. Literature and art are interrelated in terms that both are subjective, and both considered works of art. A work of art can be a painting, sculpture, music or piece of literature. We have already established that they more evoke a truth than tell it but which one works better? You may say they are both universal, but it does not matter what language you speak you will still see that same picture, you may just interpret it differently. However, with a piece of literature, many things can be lost in translation, leading you to interpret it differently. Also, art can tell the truth to anyone, even those who can not read. .uaa66129b6e63d3efc94af02bbc209d24 , .uaa66129b6e63d3efc94af02bbc209d24 .postImageUrl , .uaa66129b6e63d3efc94af02bbc209d24 .centered-text-area { min-height: 80px; position: relative; } .uaa66129b6e63d3efc94af02bbc209d24 , .uaa66129b6e63d3efc94af02bbc209d24:hover , .uaa66129b6e63d3efc94af02bbc209d24:visited , .uaa66129b6e63d3efc94af02bbc209d24:active { border:0!important; } .uaa66129b6e63d3efc94af02bbc209d24 .clearfix:after { content: ""; display: table; clear: both; } .uaa66129b6e63d3efc94af02bbc209d24 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uaa66129b6e63d3efc94af02bbc209d24:active , .uaa66129b6e63d3efc94af02bbc209d24:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uaa66129b6e63d3efc94af02bbc209d24 .centered-text-area { width: 100%; position: relative ; } .uaa66129b6e63d3efc94af02bbc209d24 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uaa66129b6e63d3efc94af02bbc209d24 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uaa66129b6e63d3efc94af02bbc209d24 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uaa66129b6e63d3efc94af02bbc209d24:hover .ctaButton { background-color: #34495E!important; } .uaa66129b6e63d3efc94af02bbc209d24 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uaa66129b6e63d3efc94af02bbc209d24 .uaa66129b6e63d3efc94af02bbc209d24-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uaa66129b6e63d3efc94af02bbc209d24:after { content: ""; display: block; clear: both; } READ: While reading Pygmalion EssayCan you explain things better with words than painting, sculptures or music? I feel that it depends on what it is. The truth of true love for example may be told better with a picture of the two together. Pictures often call on your emotions and let you see for yourself how the two are together. It is often harder to describe things such as true love with words. Other things however are much better explained in a long piece of literature. Therefore, it may depend on what truth you are trying to tell? Perhaps one might think of the different areas of knowledge as different musical instruments. They can all play or tell the same note, for example C sharp, but, they do it in different ways. Does it sound better on one instrument or the other? I believe not! We also have to take into consideration the question of can truth (or even just significance) be better realised through your own words or those of someone else? Because with literature you are leaning the truth through the words of others, where with a work of art you are using your own words to describe the truth you are learning. Id be tempted to say that other peoples words can bring us closer to the truth than our own for, we can only think the words available to us; a library can think words wed never conceive of. This can also be used against literate, for the words of others are more likely to provoke angst. Art is less likely to do so. Literature allows us to see things from the inside and to convey things that are outside the scope of other more objective disciplines, but with a picture it can also be a lot like being there and we also get the inside view. Next, to look at the both in some of the different areas of knowledge. Can you learn the truth about history better from literature or art? Some may argue that you will understand the gist of the historical event with less bias than if you read about it in a book written by a historian. But if you are always critical and use a lot of primary documents  from many different people wouldnt you get a better understanding of the historical event? Can you imagine going to a history class, where you learn the history without literature? Sure you may still learn some history, but would your ever learn nearly as much as you do from books, regardless if the information is bias or unbiased? When acquiring knowledge in the natural sciences, you use observation, reason, and experiment. You go through a process and come up with the results yourself. If the scientist completes the experiment correctly and their hypothesis is based on facts and they do not falsify their data, then I believe the results are one of the best ways of telling the truth (or at least close to the truth), better than literature or art. The best way to pass on the information that they obtain is through literature. Ethics has a role in both literature and art. You can learn ethics through both, however there is different codes of acceptability for each. For example, it is unethical for a person to be naked in public places, but it is perfectly fine for naked works of art to be on display in public places. If a novel expresses sexual content it is termed adult. Yet no one terms the great masterpieces of Michelangelo adult, even those such as The Creation of Adam in the Sistine Chapel. Why is it that the ethic knowledge gained from literature is hindered while that gained form art is not? .u7df553f24ffebed995ea60ed0c085654 , .u7df553f24ffebed995ea60ed0c085654 .postImageUrl , .u7df553f24ffebed995ea60ed0c085654 .centered-text-area { min-height: 80px; position: relative; } .u7df553f24ffebed995ea60ed0c085654 , .u7df553f24ffebed995ea60ed0c085654:hover , .u7df553f24ffebed995ea60ed0c085654:visited , .u7df553f24ffebed995ea60ed0c085654:active { border:0!important; } .u7df553f24ffebed995ea60ed0c085654 .clearfix:after { content: ""; display: table; clear: both; } .u7df553f24ffebed995ea60ed0c085654 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u7df553f24ffebed995ea60ed0c085654:active , .u7df553f24ffebed995ea60ed0c085654:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u7df553f24ffebed995ea60ed0c085654 .centered-text-area { width: 100%; position: relative ; } .u7df553f24ffebed995ea60ed0c085654 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u7df553f24ffebed995ea60ed0c085654 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u7df553f24ffebed995ea60ed0c085654 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u7df553f24ffebed995ea60ed0c085654:hover .ctaButton { background-color: #34495E!important; } .u7df553f24ffebed995ea60ed0c085654 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u7df553f24ffebed995ea60ed0c085654 .u7df553f24ffebed995ea60ed0c085654-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u7df553f24ffebed995ea60ed0c085654:after { content: ""; display: block; clear: both; } READ: How the soliloquies reveal the character of Hamlet EssayAlso, there is the science of making necessary conclusions, in other words math. The learning process depends on agreement, and this agreement rests on pure reason. If you agree with the general concepts, it is the most simple of all the areas of knowledge, there is only one correct answer, 2 + 2 will always equal 4. Math is a universal language, with nothing lost in translation. It tells the truth in the most simple and straightforward way. Can literature or art ever tell the truth better than math? In conclusion, I do not believe that literature can not tell the truth better than other Arts or Areas of Knowledge. I believe that because of their subjective nature literature and art are less likely to reach the truth than the other areas of knowledge. I believe that the best ways to tell the truth are through sciences and math. There is less to no room for interpretation or personal opinion. On the other hand everyone finds the truth in different places. Some find it in math calculations, some in music, some in visual arts, and others in natural sciences. Were all different, and for many literature doesnt quite provide what theyre looking for. For many more, however, it does. Therefore, this question comes down to a matter of personal opinion.

Civil Engineering Origin free essay sample

Civil engineering is the oldest form of engineering and one of the earliest professions. It came into being due to one of the basic human needs i. e. the need for shelter. The earliest forms of shelter were caves and trees but as man progressed, he built shelters of clay, stone and wood to suit his needs. Early man led a nomadic lifestyle and in order to make movement from one place to another easier , he invented the wheel which is one of the most important inventions in engineering as it later led to the development of various mechanical systems. Engineering has been an aspect of life since the beginnings of human existence. From the pyramids of Egypt to the exploration of space, civil engineers have always faced the challenges of the future advancing civilization and building our quality of life. Today, the world is undergoing vast changes – the technological revolution, population growth, environmental concerns, and more. We will write a custom essay sample on Civil Engineering Origin or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page All create unique challenges for civil engineers. The next decades will be the most creative, demanding, and rewarding times for civil engineers.

Application of the spiral of silence theory Essay Example

Application of the spiral of silence theory Paper This public opinion concept refers to the way in which ‘the commonwealth is held together by prevailing views, habits and prescribed behavior;’ from which none can deviate ‘without running the risk of being ostracized’. (Noelle-Neumann, 1989, p. 6). The fear of isolation is the centrifugal force that accelerates the spiral of silence. (Griffin, E. M. ,2009). It is believed that most of the reason of the following suit behavior is that people like to be respected and do not want to be isolated. But, this theory still has some limitations. The critics of this theory most often claim that individuals have different influences that affect whether they speak out or not. Research indicates that people fear isolation in their small social circles more than they do in the population at large. When they are at work, they are in their small social circles, this fear of isolation is stronger than the fear of being isolated from the entire public. Also, personal characteristics will have an influence on whether a person will willingly speak out. Naturally, if one has a positive self-concept and lacks a sense of shame, that person will speak out regardless of how she or he perceives the climate of public opinion. (Ross, C. , 2007). Another important element for people not to speaking out is culture. What culture a person lives in affect their minds directly. Not every culture holds freedom of speech in as high regard as the United States, and in some cultures, open expression of ideas is forbidden. (Ross, C. , 2007) Scheufele Moy, further assert that certain conflict styles and cultural indicators should be used to understand these differences. We will write a custom essay sample on Application of the spiral of silence theory specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Application of the spiral of silence theory specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Application of the spiral of silence theory specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Although the spiral of silence theory caused a lot of controversy, it still has a practical significance. Internal communication plays a key role in all organisations, particularly regarding employee engagement. Nowadays, all companies are experiencing rapid growth. P. Sanchez(1999) asserts that doing business and managing change makes effective internal communication a critical success factor. When internal corporate communication becomes smooth, managers could collect useful advice and wisdom, understand different point of view and evaluate different levels of suggestions, providing more reference for their decision-making. Maybe a little suggestion from one subordinate can have a greatly influence on the interests of the company. Furthermore, through the communication, employees feel comfortable and are respected, it will establish their loyalty and make them care about the development of not only themselves but the whole company. In fact, their engagements directly affect the company’s performance. The theory provides a unique perspective that the final consequence of the discussion in company is not the rational opinions and may be the convergence of the strong opinions. Sometimes, the strong opinions are not accurate and result in the wrong choice of managers. Because of the spiral of silence, some people hold their opinions in mind and do not speak it out, they will lose their enthusiasms of their work and make no contribution to the company. Usually, those people’s opinions are known as adverse opinion, which are opposite to the leadership or the mainstream. It may be correct, also may be wrong. So we cannot just treat it as wrong opinion. Only if the administrators make it clear, the employees would disclose their true own opinion. It is not normal that there is not a voice against the majority opinions, this actually means managers do not play a good role in creating a free, democratic environment for employees. As time passes, the staff are too lazy to put forward their opinions. If so, the managers of company will lose so many value aspects of the different voice. Amounts of adverse opinions may stimulate some other new, fresh ideas, sometimes these ideas are even better than the original advantageous opinions . For minorities to stimulate the thinking of the other group members, the minorities have to share their opinions. Factors that might encourage people to express minority opinions would include having personal qualities that can offset the risk ( Hollander, 1958); getting support for their position ( Latane Wolf, 1981; Tanford Penrod, 1984); and having a positive and accepting social atmosphere in the group ( Hackman, 1987). In fact, creating a nonjudgmental atmosphere is the cornerstone of group discussion techniques designed to maximize participant contributions (e. g. , Delbecq, Van de Ven, Gustafson, 1975; Osborn, 1957). There is no doubt that the existence of the spiral of silence in company is the last thing managers want to see. If it exists, minority will not comment about many things, they bend to the public opinion. Several different opinions precisely are the indispensable condition of making correct decisions. Critically, that doesn’t mean managers should adopt the minority opinions all the time. When discussing adverse opinions, managers should not reject them flatly, but let employees fully expound them views and reason, and then analysis their opinions seriously. The reasonable part should be accepted and the unreasonable part should be abandoned. Since some few people’s insights are profound, decision-makers need to determine whether the strategy should be changed. Managers must be able to recognize those wrong opinions, and according to their different properties, adopt appropriate methods. In order to maintain the enthusiasm of staff, it is important for managers to treat all opinions of the staff equally, no matter they are right or wrong, positive or negative and valuable or not valuable. For those right and valuable opinions, managers should not only verbally accept them, but give the presenters praise and reward. For those abandoned opinions, it is important to encourage the presenters to continue to point their opinions out. Only totally understand how the spiral of silence theory works in the enterprise and treat the disadvantageous opinions properly, administrators could create a smooth channel of internal corporate communication.

WATERGATE Essays - Watergate Scandal, Richard Nixon, Free Essays

WATERGATE Essays - Watergate Scandal, Richard Nixon, Free Essays WATERGATE President Ricmard M. Nixon is refereed to as one of the most controversial presidents in the history of the United States of America. He is synonymous with this title, because of his involvement in the great "Watergate" scandal. It all started with the election of 1972, Nixon's bid for a second term of presidency. In his attempt at re-election, Nixon took on a different strategy than any other re-election campaign of the past. Instead of using the usual Republican National Committee for re-election, President Nixon divided his campaign into two separate committees. These two committees were named , the Committee for re-election of the president, headed by Attorney General , John Mitchell, and the finance committee to re-elect the president, headed by Secretary of Commerce, Maurice Stans. "Together these committees managed to raise over sixty million dollars for the president' campaign." (Sam J. Ervin, The Whole Truth, pg.36) The work of these two committees enabled Nixon to defeat democrat nominee, George S. McGovern, by a landslide. This decision, by Nixon, would, in the future prove to be the beginning of the end for a good old "Tricky Dick". In his second term, Nixon was known to be positively involved with foreign affairs. "For example, he worked out an agreement with Vietnam to order a stoppage of the war and commence a prisoner exchange program in 1973." (World Book, Nixon, Vol 17) Also in 1973, he worked hard to improve relations with China. His attempts allowed us to open diplomatic office in their capital and they in ours. His events at home also included many positive advancements. His major accomplishment was ending the military draft in 1973. Many of his efforts were thwarted by his inability to work cooperatively with congress. This began with his refusal to approve of a program, spending billions of dollars on projects created by congress. "In return, they refused to support his bombing of Kampuchea, which Nixon said was needed to prevent a communist takeover on their government." (Sam J. Ervin, The Whole Truth, pg. 79) In addition, congress also disagreed with a resolution introduced by President Nixon to reduce the war powers of the president. This resolution was the strongest action ever taken to spell out the war-making powers of congress and the President. Along with these problems, Nixon also had to endure economic setbacks. In January, 1973, he ended most of the government required limits that had been placed on wage and price increases in 1971, but prices still ballooned. Another brief use of controls resulted in a shortage of beef and other foods. By the end of 1973, inflation had risen to 8.8 percent nationally, the largest increase in any year since 1947. Also in 1973, a fuel shortage hit the nation. It led to reduce supplies of oil for home heating and industry, and to a form of gasoline. In 1974, congress approved Nixon's proposal to establish a Federal Energy Administration to deal with the energy shortage. As you can see, President Nixon had a very eventful term. The whole Watergate controversy came about in 1973, when many Nixon employees were arrested and convicted for the burglary of the democratic headquarters in the Watergate Building Complex in 1972. Two of the major figures of the case were James McCord and Gordon Liddy, two figureheads of Nixon's Committee for re-election of the President. Also, information linking many top White House aids to the break-in of Watergate or attempting to hide information concerning it, was released in 1973. This did not look good for our president, but he still denied involvement with the break-in and ordered an investigation. Nixon thought that he could walk right through this investigation unharmed, but he would find later that he had another thing coming. Archibald Cox, a Harvard law professor, was appointed to head the investigation. The chief witness in the case would turn out to be Nixon's own former counsel, John W. Dean. Upon questioning Dean, Cox learned of Nixon's awareness of the cover-up of the Watergate break-in. For his involvement, Dean served four months of a four year sentence that was handed to him. Also during the investigation, the Senate investigation committee learned of recordings of conversations that Nixon made

Outsourcing Is the American Way Coursework Example | Topics and Well Written Essays - 1250 words

Outsourcing Is the American Way - Coursework Example In fact, most of the jobs that are outsourced are because the technological capabilities to run many of these customer service centers with phone banks and high-speed Internet capabilities would be difficult—not to mention expensive—to maintain in the United States. Since India already has expanded its WiFi networks to accommodate several workers at cheaper prices, this actually keeps the production costs of products low because the customer support can be cheaply outsourced, thus giving companies more opportunities to invest their revenue elsewhere which can significantly increase their profit—and in turn, benefit employees and vested interests here in the U.S.   even-handed, centrist views on all the topics they cover. Lou Dobbs, on the other hand, is a conservative—and it could even be said ‘right-wing’— a commentator who only projects personal opinions supported by very little factual evidence. Mr. Dobbs is discriminatory against minorities and any other factions that don’t agree with his corporate elitist attitude and approach to the real issues at hand—ultimately making his claims that much less credible. Ultimately, Mr. Canto, seeing as how he writes for the Review, has much more credible insights.   outsourcing is truly the issue, and 2) how we might be able to create jobs in America since outsourcing is a way to get cheap labor to significantly reduce a company’s overhead. Regarding the first point, we need to realize if outsourcing really is the big problem some conservatives make it out to be. â€Å"In spite of what is said in much of the press, the greatest beneficiary of outsourcing is the U.S. itself. We import many more jobs than we export.

Female Nazi War Criminals Research Paper Example | Topics and Well Written Essays - 2250 words

Female Nazi War Criminals - Research Paper Example It cannot be said that all these women had started their lives as ones who were capable of such awful deeds. Some were prompted to violence whereas others joined Nazi service as they thought of this to be a way out to escape from their lives that were mostly filled with poverty and hardships. Up to 3,200 women offered their duties in different concentration camps. Those who served as female guards were mostly low-to-middle class and they had little or at times no working experience. SS records also show that some of them served as hairdressers, matrons, tram conductors and retired teachers. Eventually, these women acted upon Hitlers message and as a result many people were brutally deprived of their lives by their hands (Clark, 1995). When the fears, the carnage and the wide spread destruction associated with Nazi killing are discussed, a few merciless and cruel women have always attracted a lot of attention for their outrageous behaviors and brutal inflictions. There were low esteemed and notorious camp guards just like Irma Grese and Ilse Koch. In Poland’s region that was seized by the Nazis, another example of a heartless Erna Petri is seen, who was married to one of the Special Security officers and was later on convicted for the case that brought out the shooting incident of six Jewish young children. There is also the case of Johanna Altvater Zelle who served as a German assistant and was taken into custody for murdering a child in Volodymyr-Volynsky’s jail, a Ukrainian district that was also occupied by Nazis. Undoubtedly, the Nazi slaying mechanism was a male-dominating event. However, after analyzing the actual ratio in accordance with the latest outcomes, the amount of German females, who had participated in this holocaust, serving as guards, assistants and assassins, was far much higher than what was being estimated previously (Kershner, 2010). Most of the staff members and workers from the Nazi concentration bases

Photography Essay Example | Topics and Well Written Essays - 1000 words

Photography - Essay Example Public disclosure of private facts would be another basis for a tort involving photography. For instance, if one takes a picture of another at an AIDS clinic, and it is clear that this picture was taken at an AIDS clinic, and this picture was published, then this would be public disclosure of private facts, and it would be actionable. Publicity that places another in a false light is another restriction. Perhaps an example of this would be to photograph a teetotaler with a beverage that resembles a beer, when it is actually a non-alcoholic beer. The fourth major restriction is that one cannot take another’s likeness or name to use for one’s own advantage (Krages, 2007). An example of this might be taking a picture of somebody, then putting this picture up on one’s own website and use it, without permission, to advertise one’s business. While the right to photograph others in public is pretty straightforward, in that, with some restrictions, there is genera lly a right to photograph individuals in public, it is different in private places. This might include residences, museums, concerts, etc. The owner of the venue or the residence has a right to restrict photography within the residence or venue. Generally they post signs stating this fact, but, even if they do not, they have the right to verbally prohibit photographers from taking photographs (Manning, 2012). In general, I think that photography laws are just right. I believe that anyone has the right to photograph anybody on the street, yet I also see the need for the restrictions. If an individual is suffering from AIDS and does not want this known, then he or she has the right to make sure that his or her picture at the clinic is not publicized. This is a basic privacy right to keep one’s illness hidden, and it is perfectly acceptable to make sure that this privacy right is not abridged. Likewise, it is a clear invasion of privacy to take pictures with long-range lenses, s o this is another excellent restriction. The false light restriction also goes a long way to protecting privacy and protecting others from defamation. In other words, I feel that the restrictions upon photographing individuals provide an excellent balance between the first amendment rights of photographers with the privacy rights of individuals. As for restrictions in private residences and venues, I wish that these restrictions would be lessened, although I understand that private places have a right to make these restrictions. Discussion 3 According to Mendelson (2007), paparazzi are denigrated by journalists, who do not consider what he paparazzi do to be in line with journalism’s ethics. This is because they are intrusive and often harass their celebrity â€Å"prey.† Not only that, their focus is often on the trivial, as opposed to the focus of a â€Å"serious† journalist. Alach (2008) takes issue with the fact that the paparazzi invade the celebrity’ s privacy. He also decries their tactics, stating that paparazzi often scare the children of celebrities, and that they often â€Å"hunt in packs,† with hordes of photographers, who have been tipped off about a certain celebrity’s whereabouts, ambushing the hapless celebrity and the family of the celebrity. Alach (2008) finds paparazzi to be exploitive, therefore their First Amendment rights

Technology improves life

Technology improves life Nowadays, people use the technology to make their life better, easier and more enjoyable. Also, the technology can make their society more convenient and safe. Without the technology the world wouldnt be what it`s today. the technology has made the world smaller and made things easier. According to the American heritage science dictionary Technology is the use of scientific knowledge to solve practical problems, especially in industry and commerce. Also, the specific methods, materials, and devices used to solve practical problems. (Houghton Mifflin Company 2005). One of the major benefits of technology is the great advances in medical science .It saves a lot of innocent lives and we cant dispensable it in medicine today. It discovers many serious diseases and find newer ways to cure them. Also, getting everything easily and faster .we can download from the internet any song, music and movie instead of buying them. Although there are many benefits of technology, what people do not understand is technology can be harmful to the society. Omar Bradley says If we continue to develop our technology without wisdom or prudence, our servant may prove to be our executioner. (Omar Bradley 1893-1981).In this essay, I would like to analyses how the technology can be harmful to the society. Laziness is a major side effect of technology in society. Who can remember when people had to go to the library to research for a topic or had to go morning to get news paper? When the Internet was introduced, people never thought it would be like today. Now , people are able to do everything in internet while they are sitting such as research ,getting the latest news , reading books and sending emails .Also, at the moment the lectures give assignment to the students, they do plagiarism instead of going to the library or doing by their own word. One of the effects of technology is cybercrime. Cybercrime is a crime related to any electronic device. According to James R. Richards Cybercrime is computers are responsible directly or indirectly for every aspect of our lives, from the operation of our cars to our personal banking to flow of date in our business. With the exponential rise in the legitimate uses of computers, it follows that there would be an inevitable increase in their ill egitimate use (James R. Richards, 1999). For example, hack the emails and the computers are the simplest crime of cybercrime. Also, one of the most popular crimes committed on the internet is attaching websites. In recent years, some teachers were hacked their computers by students to get the exam papers. Less motivated is the second effect of technology in society. Always people choose the easiest way to solve their problems and this led to less thought and work. The problem is if someone get in terrible no one will help him and this can make him frustrated and less motivated. Example of less motivated is students fail to do their work because they play games in their computer all the day instead of working on their lesson plan. Also, nowadays people start to use a technology way such as calculator to resolve mathematics exercises instead of using their brain. Less tolerant is the third effect of technology in society .Nowadays , productivity is the most important but the rights and the needs of workers have become less priority .Also, the workers have to do not just more work ,but also they have to work more faster .This strategies includes any methods for producing products. The problem is these equipments give employers something they want: cheap labor, make the job easier and create a need for fewer people. In this way, technology affects the society to become less tolerant. Therefore, people begin to expect these equipments to help them to solve their problems more faster. Refrences 1- Houghton Mifflin Company, 2005, The American Heritage Science Dictionary , 1st edition, Published by Houghton Mifflin Company. Available from : http://books.google.com/books?id=yKUagx8PB_ECprintsec=frontcoverdq=the+american+heritage+science#v=onepageq=f=false 2-Guy de la Bedoyere, 2005, The first computers, 1st edition, Published by Evans Brothers Limited. Available from : http://books.google.com/books?id=DPAnH6_3-UACprintsec=frontcoverdq=inauthor:%22Guy+de+la+Bedoyere%22#v=onepageq=f=false 3- James R. Richards, 1999 , Transnational criminal organizations ,cybercrime and money laundering .

The Management of 21st Century: Hong Kong Essay -- essays research pap

Hong Kong is the most suitable place for business. It is characterized by its high degree of internationalization, business friendly environment, rule of law, free trade and free flow of information, open and fair competition. Therefore, the business management is a very important part in the business. The management of Hong Kong includes the external environment and the internal environment. The external environment includes the economic environment, labour market and social environment. In the economic environment, Hong Kong has faced the Asian financial turmoil in 1997. But now, the overall economic condition progressively improved. Later, China will be a member of the World Trade Organization (WTO). Hong Kong will gain a lot of business opportunity in different trades, such as banking, insurance, telecommunication. Those businesses need the new management for their future. For example, they must plan the new organization ¡Ã‚ ¦s goals, or they estimate the demand of human resources in the future. However, this phenomenon will disappear very soon when China would be a member of WTO after two years. It is because Hong Kong may not be the intermediate between China and the world since China will open their market for the world. Therefore, the Hong Kong companies may plan how to reduce the labour supply within an organization at that time. In the labour market, manpower is Hong Kong ¡Ã‚ ¦s most treasured asset. Because of much labour supply, it does no...

A Letter to a Friend

Dear Julia, I’m very glad that you are coming to visit my family and me the next month. We haven’t seen each other for ages and I missed you a lot so I hope that you are not going to change your mind about that trip. So I’m writing this letter to let you know something about my plans for your trip. During your stay here we would like to take you sightseeing around Moscow, visiting different places of your interest. It could be museums, parks, exhibitions and anything else you would love to see and take pictures of.The next day after your arrival we are having my dad’s birthday, so it would be great if you agree to celebrate it with us. During the next couple of days it is up to you what we are going to do – we have plenty of activities for you to choose from: having fun at the waterpark, skiing, ice-skating, shopping and many more besides them. We hope that you will love your stay here! Speaking about what you need to bring with you, I want to warn you that winter in Russia is cold and windy.Try to take with you at least a couple of sweaters and warm pants or jeans, as well as socks and winter boots. And don’t forget your hat and a warm jacket. Anyway, if you forget anything – don’t worry, you can buy everything you need here. My dad and I will meet you at the Domodedovo airport on Thursday, February’28 at 4 p. m. near the main entrance. If you have difficulties in finding us – just call me. I can’t wait to see you! Yours,

Animal Farm Quotes Explained

Animal Farm Quotes Explained The following Animal Farm quotes are some of the most recognizable examples of political satire in English literature. The novel, which tells the story of farm animals who organize a revolution, is an allegory for the Russian Revolution and the regime of Joseph Stalin. Discover how Orwell creates this political allegory and conveys themes of corruption, totalitarianism, and propaganda with the following analysis of key quotes. Four legs good, two legs bad. (Chapter 3) After Snowball establishes the Seven Commandments of Animalism, he composes this statement (Four legs good, two legs bad) in order to simplify Animalisms concepts for the other animals. Simple, xenophobic statements such as this one are a trademark of dictators and fascist regimes throughout history. Initially, the expression gives the animals a common enemy and inspires unity among them. Over the course of the novel, the slogan is distorted and reinterpreted to suit the needs of the powerful leaders. Four legs good, two legs bad is general enough that Napoleon and the other pigs can apply it to any individual or situation. Eventually, the expression is changed to four legs good, two legs better, demonstrating that the farm animals revolution has led to the same oppressive social system they initially sought to overthrow. I will work harder! (Chapter 3) This statement- Boxer the workhorse’s personal mantra- demonstrates the sublimation of the self under the concept of the greater good. Boxer’s existence becomes wrapped up in his efforts to support the Farm. Any setback or failure is blamed on his own personal lack of effort. This quotation demonstrates how concept of communal effort, upon which Animalism was founded, gets perverted into a self-destructive commitment to endless toil. Under Napoleons totalitarian reign, failure has nothing to do with the leadership; instead, its always blamed on the common working animal’s lack of faith or energy. â€Å"At this there was a terrible baying sound outside, and nine enormous dogs wearing brass-studded collars came bounding into the barn. They dashed straight for Snowball, who only sprang from his place just in time to escape their snapping jaws.† (Chapter 5) Napoleon enforces his rule through propaganda, misinformation, and a cult of personality, but he initially seizes power through violence, as depicted in this quotation. This scene takes place just as Snowballs eloquent, passionate ideas are winning the debate over the Windmill. In order to wrest power away from Snowball, Napoleon unleashes his specially-trained dogs to drive Snowball away from the Farm. This violent episode mirrors the way power was seized from Leon Trotsky by Joseph Stalin. Trotsky was an effective speaker, and Stalin drove him into exile and relentlessly attempted to assassinate him decades before finally succeeding in 1940. In addition, Napoleons dogs demonstrate the way violence can be used as a means of oppression. Whereas Snowball works hard to educate the animals and improve the Farm, Napoleon trains his dogs in secret and then uses them to keep the animals in line. He focuses not on developing an informed and empowered populace, but rather on using violence to enforce his will. No animal shall drink alcohol to excess. (Chapter 8) After Napoleon drinks whiskey for the first time, he suffers a hangover so terrible that he believes he is dying. As a result, he forbids the animals from drinking any alcohol at all, because he believed it to be poison. Later, he recovers and learns how to enjoy alcohol without making himself sick. The rule is quietly changed to this statement (No animal shall drink alcohol to excess), but the fact that the alteration has ever happened is denied. The transformation of this rule demonstrates how language is used to manipulate and control the animals according to even the most trivial whims of the leader, Napoleon.ï » ¿ In the Soviet Union, Stalin’s style of dictatorship was notable for the extreme cult of personality he created, linking himself personally to the success and health of the nation. With this quotation, Orwell shows how such an extreme cult of personality is developed. Napoleon takes credit for every good event that takes place on the Farm, and he makes loyalty to himself personally equivalent to support of the Farm. He encourages the animals to compete to be the most loyal, the most dedicated, and the most supportive of the Farm and Animalism- and, thus, of Napoleon. â€Å"Do you not understand what that means? They are taking Boxer to the knacker’s!† (Chapter 9) When Boxer becomes too sick to work, he is unceremoniously sold to a knacker to be killed and processed into glue and other materials. In return for Boxers life, Napoleon gets a few barrels of whiskey. The brutal and unceremonious treatment loyal, hard-working Boxer shocks the other animals, even coming close to spurring rebellion. This quotation, spoken by Benjamin the donkey, reflects the horror that the animals feel upon learning of Boxers fate. It also clearly demonstrates the ruthlessness and violence at the heart of Napoleons totalitarian regime, as well as the efforts made by the regime to keep that violence secret. All animals are equal, but some are more equal than others. (Chapter 10) This quotation, which is seen painted on the side of the barn, represents the ultimate betrayal of the animals by their leaders. At the start of the animals revolution, the seventh commandment of Animalism was, All animals are equal. Indeed, equality and unity among animals was the revolutions core principle. However, as Napoleon consolidates power, his regime become increasingly corrupt. He and his fellow pig leaders seek to separate themselves out from the other animals. They walk on their hind legs, live in the farm house, and even negotiate with humans (once common enemy of Animalism) for personal gain. These behaviors directly oppose the principles of the original revolutionary movement. When this statement, which itself directly opposes Animalism, appears on the barn, the animals are told they are wrong to remember it any other way- reinforcing Napoleons willingness to brazenly alter historical record in order to manipulate and control the animals.

The 15 Most Popular Jobs in the US And How Much They Pay

The 15 Most Popular Jobs in the US And How Much They Pay ever wonder what the career landscape of the country looks like? here are the most popular jobs in the us, according to a survey citing employment data from over 1 million businesses as of may 2015–and their average annual salaries. 1. office supervisorthis title covers  first-line supervision of office and admin employees. nearly 1.5 million people have this job in the u.s, and the average pay is $56k per year.2. bookkeeping, accounting, auditingclerks in this field, numbering over 1.5 million, make an average of just under $39k per year.3. truck driverdriving heavy or tractor-trailer trucks is more popular than you might expect, with nearly 1.7 million truckers out there, making an average of $42.5k per year.4. order filler/stock clerknearly 2 million people pay their bills this way. the average pay for this position is $26k per year.5. gm or operations managerjust over 2 million people do this for a living and take home an average of almost $120k per year.6. janitor or in dustrial cleanerprofessional cleaners who don’t work in domestic situations (over 2 million!) make an average of $26k per year.7. secretary or administrative assistantnot including legal, medical, or executive assistants, there are nearly $2.3 million americans doing this, making an average of $35k per year.8. laborer/freight, stock, or material movernearly 2.5 million people in the u.s. are doing this heavy labor and taking home an average of just under $28k per year.9. waitstaff2.5 million people serve in restaurants in our country. the average annual pay is about $23k.10. customer service repthis country employs nearly 2.6 million customer service reps, making an average of $34.5k per year.11. registered nursethere are more than 2.7 million registered nurses in the u.s. making an average salary of $71k per year.12. office clerkover 2.9 million people work as office clerks, making just under $32k per year on average.13. food prep and service workersincluding fast food jobs, we’re talking over 3.2 million workers, making less than $20k per year.14. cashierwith an average annual salary of just under $21k per year, there are almost 3.5 million cashiers out there.15. retail salespersonretail sales is by far the most popular job in the u.s. these days, with over 4.6 million workers. the average annual pay is just over $26k.

Evidence based approach on hand washing by nurses Essay

Evidence based approach on hand washing by nurses - Essay Example The product should contain at least 60% alcohol and user should follow the following steps in hand-washing: Routine hygienic hand washing for health care workers This routine was developed to ensure optimum cleaning of disease pathogens Use warm water to wet your hands Apply antiseptic soap containing chlorohexidine work up a good lather of the soap applying with vigorous contact on all surfaces of the hands especially nails and between fingers Washing should last for at least 15 seconds followed by thorough rinsing in clean water and avoid splashing Dry hands using a disposable blotting towel and discard it 1.1 Background This evidence based approach is based on studies published by centre for disease control and prevention (CDC) guideline (2002) for hand-washing and hospital environmental control that strongly recommend hand-washing using appropriate cleansing agent by care givers. The guidelines recommend alcohol-based gels as opposed to medicated soap and plain water for hygienic hand-washing by HCWs. Maintenance of a hygienic environment for the patient is recommended by WHO (2009) guidelines suggesting that clean care is safer care based on WHO patient protection policy. When microbial develop an antibiotic resistance is developed, they can be transferred and spread through bacteria strains very rapidly. Studies indicate that in England and Wales, less than 2% of Staphylococcus aureus strains were methicillin-resistant in 1990 butthis figures had changed by 2002 42% of Staphylococcus aureus strains were methicillin-resistant (Alexander 2010). An estimated 300,000 cases of hospital-acquired MRSA occur each year in England leading to 5,000 deaths. MRSA is a leading cause of death ahead of HIV, TB and viral hepatitis (Boucher 2008). MRSA infection could be reported within 48 hours of admission to a hospital (Jones 2007) resulting to 43% of all skin infections reported in U.S. In 2005 in the United States reported 368,600 hospital admissions for MRSA which in cluded 94,000 cases of invasive infections. MRSA complications resulted in 18,650 deaths. The number of MRSA fatalities in 2005 surpassed the number of fatalities from hurricane Katrina and AIDS combined and is substantially higher than fatalities at the peak of the U. S. polio epidemic (Evans 2008). 2. Formulation of the Question (step1) 2.1 Concept of evidence based practice Evidence based practice has been with the health service for a very long time. Craig (2012, p. 5) opines that evidence based practice has existed since the early 19th century. The only difference with what is currently practiced however has to do with the fact that in those days, there was not as much documentation of the system and research on the issue as there is today. Today, it is known that evidence based practice has become a paradigm shift in healthcare work whereby service providers make use of modern best evidence in their decision making process about patient care that involves the use of the profes sional’s acquired expertise, patient preferences and vaules, as well as the systematic appraisal of existing research to an assigned clinical question (Bernardo, 2007, p. 375). Sackett (1996) also

Reflective Report Essay Example | Topics and Well Written Essays - 2000 words - 1

Reflective Report - Essay Example These are then associated with my personal team work incidents which affected my team and me as an individual. Since all the incidents have some or the other consequence therefore the results of the mentioned incidents will also be discussed. Moreover, development of different tranferable skills including influence, power, team roles etc. will be mentioned. I have conversed about two events in this paper. First event relates to the huge marketing activity which I was supposed to conduct with my fellows within three different university campuses. As part of our marketing course we were given different products which were to be sold sometime later. During the project work I encountered different situations which are highly relatable to different group work and team building theories. Secondly I was asked to coordinate with other group members to organize a school trip for the kindergarten and primary students. Here, I experienced entirely different situations which actually relate to s ome other reflective theories. Eventually I developed certain transferable skills which helped me in performing later jobs and group assignments in a better way. Reflective techniques are highly significant in offering us different ways of doing something while making a sense and opportunity out of every uncertainty. These are also important in transforming us into a competent and ethical individual who can easily manage chaos and the edge orders (Ghaye, 2000, p.7). Reflection techniques are specifically based upon thinking and doubt. It may also be understood with the concept of perplexity and hesitation about the personal experience. It plays a vital role in comprehending the real complex situation by acting carefully and considering all the involved elements. Furthermore it emphasizes upon continuous learning while performing different tasks. In broader terms it can also be distinguished into reflection-in i.e. thinking during the event and reflection-on action i.e. thinking

The Inca Empire and their Agriculture Essay Example | Topics and Well Written Essays - 750 words

The Inca Empire and their Agriculture - Essay Example Almost 1800 years after their selection of agriculture as a profession, there was a session for which warm weather prevailed, thus enabling the civilization to flourish. The Incase used Llamas to transport their goods. Llamas were also a potential source of wool and meat for the Incas. As the Llamas carried goods from the jungle to the mountains, they occasionally stopped at ponds to quench their thirst and that was where they defecated communally. â€Å"This provided fertiliser which was easily collectable as today by the local people for the surrounding field systems† (Chepstow-Lusty cited in Anning, 2011). Despite the fact that the Andes are included among the tallest mountains across the world, the Incas managed to coax harvests from the sharp slopes of the Andes. Crops whose resilient breeds were developed by the Incas included but were not limited to quinoa, potatoes and corn. The Incas managed achieved this by building cisterns and irrigation and canals that wiggled all around and down the Andes. They cut terraces inside the hills that became steeper and steeper from the valley towards the slopes of the mountains. In the 1400s, the area covered by the terraces was about a million hectares. â€Å"In this way the whole hill was gradually brought under cultivation, the platforms being flattened out like stairs in a staircase, and all the cultivable and irrigable land being put to use† (Vega cited in Graber, 2011). ... The Incas compared the quality of plants including kantu flowers, grain, wheat, panti, and quinoa grown at different light intensities and altitudes. As a result of their experimentation, the Incas found that the deeper planted crops were exposed to cooler temperatures as compared to the ones planted at more heights. Also, different plants were found to react in a different way to the quantity of sunlight and water provided. The difference of temperature between the lower and higher levels was considerable. At certain places, the difference of temperature was as much as 15 ?C, which is what the difference of temperature is between a point at the sea level and another point at a height of 1000m from the sea level (Rediscover Machu Picchu, n.d.a). The agricultural cultivation done by the Incas and the irrigation systems they developed were so strong that they have continued to work to date. The Incas created stepped agricultural fields. Owing to the height of mountains surrounding the Sacred Valley region, path of the sunrays reaching down the valley is blocked while the sides of the mountain receive sunlight for a significant portion of the day. There are certain regions in the valleys where the limited space justified the use of steps to enlarge the area for cultivation of crops. The steps also enabled the Incas to achieve more control over the supply of water required for irrigating the crops. The steps provided the Incas with protection against floods and landslides as the water did not find vast horizontal regions to accumulate. â€Å"The rocks used for creating the steps strengthen the sides of the mountains, thus protecting what is in the valleys

Football essay Essay Example for Free

Football essay Essay It’s easy to see that Football is the most fun sport ever invented. To be a promising football player you have to poses physical, mental talent. Above all the qualifications of becoming a football player, I think respect on the field is a necessity. Respecting players and plays will most certainly bring you closer to a career as a football player. The game of football has been proven to be more of a mental than physical but physical abilities are also important. It’s good to work out for physical ability, but a rest is essential to achieve the goal. Each football team has an offense and defense. The referee calls all the decisions on the field. Recently, a player was tackled by the neck, so the referee called unnecessary roughness penalty. It’s good to be physical but referees are trained to watch out for the safety of players. I played football as a wide receiver at Burlington High School. I loved every second I was on the field playing offense. Of all the receivers that have ever played in the National Football League, Randy Moss is my favorite. In his prime time, he made amazing catches to give his team a chance to win the game. Thinking who far he had come, Randy Moss made every moment count. Running down the sidelines of the defense, he was able to out run any defender trying to tackle him. Holding the ball in his hands, he was fierce as teams needed more than one defender to tackle him. To me Randy Moss is more than a player, he is a mentor and inspirational to all the football fans. To accomplish the success that he had, he had to put in extra practice work and mental awareness of the opponent. I always wanted to be like him and able to play football like him. Football is that kind of a sport where by the harder you practice, the better you get. Now that he has retired, Calvin Johnson is the only other active receiver that I can compare him to. Before the super bowl each year, fans all over the nation gather around and get ready for the game. It is the most watched championship game each year in all sports. Because the game is viewed by millions of people, companies get the opportunity to advertise their products to people. Just as companies want to advertise their products, they are also required to show off their creativity in the commercials. Each super bowl game, there is a commercial that wins peoples favorite vote for most creativity. In High School the coach always told the players if you forget what you supposed to do on the field; I will be glad explain. Football is a team sport; the success of the team is determined by how much work each member puts in. I will want some day help build football fields for kids to play; that is a promise I make.

New Meaning in a Brave New World :: Brave New World

New Meaning in a Brave New World The motto of the "Brave New World" was "Community, Identity, and Stability." In the following essay the actual meanings of these terms will be addressed. The term "Community" really did not have the meaning that we are accustomed to hearing and speaking in the modern day and age (1996). Instead it stands for almost a lack of "Community", meaning that there is no choice of where one ranks in the "Community", instead you are assigned even before production (natural birth is non-existent) your place in society and a person could never know what are the differences between being an Alpha or a Gamma. A person in the community is shared by everyone in the "Community", everyone belongs to everyone every person is shared sexually with one another, and there is no emotional bond because are breed not to have them. The term "Identity" is a complete opposite from the way that we are accustomed to seeing it and feeling it, in other words it is non-existent no one has any feelings, and no one posses any of their own personal characteristics, they are all alike. If a person were to try and find their own identity they were looked down upon and had to take a soma holiday (soma was a legal drug that took away all of a persons feelings or individualized idea’s). The soma holiday was everyone’s way out of having to deal with anything unpleasant or their way of having a good time. The "Stability" in the "Brave New World" is a different sort of "Stability", the "Stability" in "Brave New World" is economic stability, clothes were not to be mended, instead new ones were to be purchased to support economic stability and growth. Nothing was allowed to be produced or purchased that was not very expensive and did not require money to keep it in good running condition. If the society let cheap things onto the market or things were fixed easily what would happen to the vast economic society, it would develop cracks and eventually fall to the ground with a thundering crash. The entire society in "Brave New World" was based solely on science and technology and not on the social aspect of people, personal freedoms, and feeling differently from your fellow man. Science and technology was not only the basis of their being, and the way they lived it was also the sole reason that life seemed so different than it does in the present day and age (1996).

Makkah

Considered as perhaps one of the holiest cities in the whole world, Makkah or Mecca, is located in the historic Hejaz region of Saudi Arabia (Crone 231).   With a population of nearly two million (1,700,000 to be exact), this region is deeply revered by Muslims because it contains the Grand Mosque of Mecca.   From an etymological perspective, the word mecca means a location that is considered as the center of interest or a goal which religious adherents aspire for (Lapidus 43).   This is synonymous with the religious devotion that is associated with the area. One of the major events that occur in this area is the annual pilgrimage to Makkah which happens during the season of the Hajj.   This is very important for every Muslim since it is covered under the Five Pillars of Islam (Lapidus 43).   Given this relevance, every able bodied Muslim who has the means to must visit Mecca at least once in their lifetime.   This is a very strict rule (Lapidus 43).   During this time, nobody else is allowed to enter the holy city especially people belonging to other faiths. Historically, the Mecca has always been considered as one of the most important cities in the Arabian Peninsula (Crone 231).   Since the 6th century, it has always been the wealthiest of all the settlements in the area (Crone 231).   Due to the abundant water supply that it got from the Zamzam Well, Mecca soon grew in prosperity and became the site of the Kaaba, the holiest site in all of Islam (Crone 231).   Given this ideal location, it comes as no surprise then that this soon became one of the holiest areas in the world. The sacred mosque or the Al-Masjid al-Haram is the largest mosque in the entire world.   Its location in the city of Mecca is only appropriate given the fact that it surrounds what is the holiest place in the entire Islam, the Kaaba (Lapidus 43).   Also known as Haram or Haram Sharif, the mosque is capable of accommodating over four million (4,000,000) people during the great pilgrimage or the Hajj (Lapidus 43).   It covers a floor area of approximately three hundred and fifty-six thousand eight hundred (356,800) square meters. The Kaaba, is a large cubical shaped building that is currently surrounded by the Masjid al-Haram, which is the largest mosque in the world.   According to Islamic lore, the Kaaba was formerly the site where Abraham (Ibrahim) erected the Bait-ul-Allah (House of Allah) at the site of the well (Lapidus 43).   This was in turn supposedly created by Adam.   Currently, the Kaaba is the site for most of the religious practices of the Muslims.   During the Hajj, the Kaaba is the center of the ritual circumambulation that is practiced by Muslims.   It is also used during the Umrah or the lesser pilgrimage (Lapidus 43).   This is also the same direction that Muslims pray towards during prayer. The Well of Zamzam is located about twenty (20) meters away from the Kaaba (Hawting 47).   It was said that this was the site where the wife of the Prophet Ibrahim found water for her infant son (Hawting 44).   According to legend, the well was dug up by angel Jibril (Gabriel) who caused the spring to appear.   The name Zamzam comes from the phrase Zomà « Zomà « which literally means â€Å"stop flowing† in relation to the command that Hajar tried to issue to stop the spring water from flowing (Hawting 51).   This was also the site where tribes would frequent during their pilgrimage in order to settle disputes and settle debts as well as for other religious reasons (Hawting 47). Aside from the historical considerations, the religious ties that are connected to the holiest place in Islam, the Kaaba, make it the center of any Muslims faith.   The fact that the five pillars also require Muslims to visit this place makes it equally important for every Muslim to endeavor to visit this place at least once in their entire lifetime.   This is the reason why millions of Muslims make this pilgrimage every year. Works Cited: Crone, Patricia (1987). Meccan Trade and the Rise of Islam. Princeton University Press. Hawting, G. R. (1980). â€Å"The Disappearance and Rediscovery of Zamzam and the ‘Well of the Ka'ba'†. ‘Bulletin of the School of Oriental and African Studies, University of London 43 (1): 44-54. Lapidus, Ira M. (1988). A History of Islamic Societies. Cambridge University Press. ISBN 0 521 22552 5. Mecca IPA: /ˈmÉ›kÉ™/ or Makkah IPA: [ˈmà ¦kÉ™] (in full: Makkah Al-Mukarramah IPA: [(Arabic) mà ¦kË Ãƒ ¦(t) à ¦lmÊŠkarË‘amà ¦]; Arabic: Ù…ÙÆ'Ù‘Ø © Ø §Ã™â€žÃ™â€¦Ã™Æ'Ø ±Ã™â€¦Ã˜ ©Ã¢â‚¬Å½) is an Islamic holy city in Saudi Arabia's Makkah Province, in the historic Hejaz region. It has a population of 1,700,000 (2008 census). The city is located 73  kilometres (45  miles) inland from Jeddah, in a narrow valley, 277  metres (910  ft) above sea level. It is located 80  kilometres (50  miles) from the Red Sea. Historically, the city has also been called Becca[1][2]. The city is revered by Muslims for containing the holiest site of Islam, the Grand Mosque of Mecca. A pilgrimage to Mecca during the season of the Hajj is one of the Five Pillars of Islam, a sacred duty that is required of all able-bodied Muslims who can afford to go, at least once in their lifetime. People of other faiths are forbidden from entering the city. The English word mecca (uncapitalized), meaning â€Å"A place that is regarded as the center of an activity or interest† or â€Å"A goal to which adherents of a religious faith or practice fervently aspire.† [3] is borrowed from Mecca   

Vark Analysis

Reading and Writing Learning Preference Crystal D. Lynch Grand Canyon University NRS 429V November 11, 2012 Learning Style After completing the Vark questionnaire, this author showed a strong preference for learning by reading and writing. In the reading and writing learning preference, this preference is for information displayed as words (Fleming, 2001). Many students and teachers show a high preference toward this type of style. The ability to write, and read well are attributes widely sought by employers of recent graduates.In this learning style, emphasis is on text based input and output, using all forms of material especially manuals, reports, essays and textbooks (Fleming, 2001). People who prefer this model spend hours on the internet, gravitating toward power point presentations over audio presentation. In defining the reading and writing learning strategy, the author identified that the reading and writing learning model uses intake of material in a text-based format. It u ses lists, headings, dictionaries, handouts and textbooks as the prime source of intake material.Notes taken during lecture and manuals are also used as a source. When preparing to study, rewriting notes taken during lecture, and reading notes over and over, either out loud or silently, are some strategies used in this type of learning style. When preparing for test assignments or exams, taking practice exams with multiple choice questions is often helpful for students with the preference for the reading and writing learning style. In comparing, this authors’ preferred learning strategy to the identified strategies already in place, the model is actuate with only a few slight differences noted.This author finds it extremely helpful to use handouts, textbooks, and lecture notes as reference material when studying. Rewriting lecture notes, after class, has also been very beneficial for this author, as well as taking practice exams with multiple choice questions, which has been an effective aide in preparing for taking major examinations. Reading rewritten lecture notes out loud and over and over several times is a common study habit for this author.In contrast, however; the model suggests that students that lean toward this preference spend hours on the internet searching material and using power point presentations as a way to enhance their study habits. This author finds using the internet to be distracting, and cumbersome wasting time with material that is not beneficial. In addition, she finds the format of power point presentations hard to follow. The model suggests turning diagrams and charts into words as a helpful tool; not being accustom to using diagrams or charts this idea has not been tested by this author.The Vark questionnaire has raised some valuable points in the need for this author to make a change in the present study habits being used. Incorporating the differences into strategies already in place, with those listed on the Vark analysi s, should enhance the study habits, allowing for better results. The use of the internet as a resource as an enhancement to the study material can be beneficial, although the need to learn to use the internet in a more efficient way will help take some of the frustration out of searching endlessly for the material needed.The incorporation of the library as a resource is another area that this author will need to further investigate. Improving the way, in which the library is accessed, can be beneficial in enhancing the desired outcome for this student. In the final analysis of the Vark learning assessment tool: it is valuable, as it alert the student to the preferences they have toward learning. The assessment tool focuses on the best way to learn using a sensory model. The Vark model of learning styles is one of the most popular models in us today by students and educators.Developed by Neil Fleming in 1987, learners are identified by whether they have a preference for visual, audit ory, reading and writing, or kinesthetic learning (Cherry, 2012). The Vark questionnaire provides strategies that can lead to success in any learning environment (Fleming, 2011). The Vark model is not an exact science, but a guideline to help the student recognize their learning preferences, in an attempt to enhance study habits. By completing the Vark model assessment, the student is enabled to become more successful at tudying and to retain the information being taught. In conclusion, this author feels that the Vark questionnaire is a valuable tool in enhancing the success of students. By learning to recognize their study habits and incorporating those findings identified from the model, the student will become more proficient by limiting the time it takes preparing for an assignment. To be successful in the ever-competitive job market, students must learn to take advantage of all resources available.The Vark assessment is one such tool that can enhance the students’ abilit ies to succeed. Addendum Your scores were: Visual: 3 Aural: 5 Read/Write: 12 Kinesthetic: 1 You have a very strong Read/Write learning preference. References: http://www. vark-learning. com/english/page. asp http://psychology,about. com http://www. ehow. com Fleming, Neil copyright 2001-2011, Vark: A Guide to Learning Styles. Cherry, Kendra, About. com Guide2012, VARK Learning Styles: Visual, Aural, Reading, and Kinesthetic Learning. Vark Analysis The VARK Questionnaire is a great tool to use when deciding what one’s best learning strategy is. There is no wrong way to learn, only what works best. This paper will focus on multimodal study strategies and how other learning strategies compare. Summary of Multimodal Learning There are many different study strategies out there. According to VARK, the main study strategies include: Aural, Kinesthetic, Visual, Read/Write and Multimodal. In this case, multimodal will refer to using both visual and read/write study strategies.If one has many different ways they like to study they fit in to the multimodal category. â€Å"Approximately 60% of any population fits (this) category† (Fleming, 2001). Multimodal simply means that one utilizes more than one study strategy in order to learn certain subjects and/or material. Preferred Learning Strategies Visual learners prefer pictures, diagrams, graphs, flow charts, etc. For example, Jason wanted to score well on his exam. He used pictures and graphs he learned about in class, re-drew them repeatedly how he saw them, and chose the correct answer on the exam.Neil Fleming, the author of VARK Questionnaire, stated that one is â€Å"often swayed by the way something looks†¦and is interested in color and layout and design and you know where you are in your environment† (Fleming, 2001). For example, note cards used would be color-coded. Read/write study strategies focus on lists and words. Jason and others that think this way believe that â€Å"meanings are within the words† (Fleming, 2001). Jason, in this case, would utilize handouts, dictionaries, textbooks, and notes for studying.After reading these things through, Jason would then convert them into a way that was easy for him to understand. Diagrams, charts, and graphs would be turned into words and the meaning of the text would become much easier to understand. These words would then be written down on note cards to make for an easier and mo re efficient way of studying. With the combined visual and read/write study strategies, more of a secure feeling of knowledge is felt. In other words, the more ways he/she studies something; the more he/she will really learn it. Each student in a classroom has a unique and complex system of thinking and learning† (Lutz, 2011). Although multimodal studying works for Jason, it may not work for others. This is why there are several study strategies out there in order to cater to each unique individual. Comparison of Learning Strategies Two other study strategies that might help are Aural and Kinesthetic. â€Å"An aural learner soaks up information the easiest when it is presented in an auditory way. Speaking, listening and music all come naturally to the aural learner† (Priddy, 1999).In other words, he/she learns best by listening. He/she might tape class lectures, get together with a group to talk about certain subjects, or read their notes out loud when studying for an e xam. Kinesthetic learners â€Å"learn best when they discover things by doing them† (CLARE, 2010). If he/she is a kinesthetic learner, it might be hard to sit still in class and he/she will rarely take notes. He/she learns best by being active, physically. If he/she were this type of learner, it would help to make flash cards, and study for short periods over time.It is best to ask for help in class by way of examples. The more examples there are, the better. When comparing Jason’s preferred multimodal method of learning with the other above mentioned study strategies, multimodal works best for him. This is because he is able to combine more than one study strategy in order to achieve success in the learning environment. With multimodal referring to both visual and read/write study strategies in this case; VARK is spot on when detailing what works best for these learners.Visual, Aural, and Kinesthetic study strategies my be useful but will not give Jason the results th at his multimodal study strategies do. Study Habits Emphasis with these study strategies would be on utilizing highlighters, symbols, pictures and re-writing/re-reading notes over and over again (Fleming, 2001). However, one thing that Jason might want to include would be to imagine notes he made as multiple-choice questions in order to test himself on the info that has been collected. This is done in order to make sure that he is on the right track with his information.When in doubt always ask questions! Conclusion In conclusion, The VARK Questionnaire is indeed the best way to find out what one’s best learning strategy is. Not everyone learns the same way and it is because of that these learning strategies are out there. Multimodal studying works best for Jason but may not be the best choice for others. Find out what is, mold it in to a specialized, individual study plan, and stick with it. There is no wrong way to learn, only what works best. References CLARE. (2010, Decem ber 13).The study gurus: study advice for kinesthetic learners. Retrieved from http://www. thestudygurus. com/kinesthetic-study-tips/ Fleming, N. (2001). Vark: A guide to learning styles. Retrieved from http://www. vark-learn. com/english/page. asp? p=helpsheets Lutz, D. (2011, September 09). Learning strategies. Retrieved from http://www. seenmagazine. us/articles/article-detail/articleid/1663/multi-modal-learning-strategies-for-all-students. aspx Priddy, B. (1999). ehow: Aural learning style. Retrieved from http://www. ehow. com/about_5472528_aural-learning-style. html

Gertrude essays

Gertrude essays Henry James, the author of The Europeans, portrays Gertrude Wentworth as an innocent woman who yearns to lash out and be rambunctious. When Gertrude is first introduced, most of the characteristics are physical. Gertrude is about twenty-two in age, bareheaded, tall, pale, thin, and awkward. It is clear that Gertrude is not the prettiest person to look at, and that her eyes were dark, dull, and restless. Gertrude is also placed in a garden, which represents innocence and fertileness. The dark and dull eyes of Gertrude, express that her personality is similar. Gertrude has a wild imagination and strives to have the life that only fairy-tale characters can live. Gertrude skips church to read a rather risqu book, but yet, she comes off as a woman who is quite innocent. Gertrude is reliable and trustworthy to everyone; however, she is not true to herself or her family until Felix arrives. Gertrudes personality is not represented accurately because she is held back from a life of excitement. Mr. Brand is one person in particular that forces Gertrude to be a dull, emotionless woman. Gertrude wants to escape from a life that is controlled by others and tells Mr. Brand, I am trying for once to be natural! I have been pretending all my life; I have been dishonest; it is you that have made me so! Gertrude is like Pandoras Box waiting to be opened. Inside she would love to do amazing things like travel and fall in love the way a fairy-tale romance is depicted. Gertrude is the damsel in distress and Felix is the prince charming. Felix enlivens Ge rtrude and she is able to become a more confident woman. Instead of boundaries around Gertrudes curiosities, she can now be independent due to her new found friend and companion. Gertrude puzzles her family simply because they do not share the same interests. As the novel progresses, Gertrudes intention and motive is to marry F...

How to Template Your Site in HTML and PHP

How to Template Your Site in HTML and PHP When each page of your website follows the same design theme, it is  easy to create a template for the site using HTML and PHP. The specific pages of the site hold only their content and not their design. This makes design changes easy because changes take place on all the pages of the website at once, and there is no need to individually update specific pages when the design changes. Creating a Site Template The first thing you need to do is create a file called header.php. This file holds all the page design elements that come before the content. Here is an example: My Site My Site Title My Site menu goes here........... Choice 1 | Choice 2 | Choice 3 Next, make a file called footer.php. This file contains all the site design information that goes beneath the content. Here is an example: Copyright 2008 My Site Finally, create the content pages for your site. In this file you:   Call the header file  (header.php)Put in the page-specific contentCall the footer file (footer.php) Here is an example of how to do this: Sub-Page Title Here is the specific content of this page.... Tips Remember to save all your files with the .php extension.You can have more than a header and a footer. If needed, create other files to include in the middle and call them the same way.Couple your templates with the use of a style sheet to change style within the page-exclusive content.

Conjugation of Regular Spanish Verbs in the Subjunctive Mood

Conjugation of Regular Spanish Verbs in the Subjunctive Mood Except for those rare few of us who can learn verb conjugations without effort, mastering them at some point will require rote memorization. While the verb forms can be confusing at first, with use they become natural as conjugations in the native tongue. The lists below show the forms of the subjunctive for regular verbs; see individual listings for irregular verbs. Translations are given for clarity in distinguishing the tenses; in real life, other translations can be used. Present subjunctive, regular -ar verbs: Remove the -o from the singular first-person indicative form and add the appropriate ending: -e, -es, -e, -emos, -à ©is, en. que yo hable (that I speak) que tà º hables (that you speak) que à ©l/ella/usted hable (that he/she/you speak) que nosotros/nosotras hablemos (that we speak) que vosotros/vosotras hablà ©is (that you speak) que ellos/ellas/ustedes hablen (that they/you speak) Present subjunctive, regular -er and -ir verbs: Remove the -o from the singular first-person indicative form and add the appropriate ending: -a, -as, -a, -amos, -is, an. que yo coma (that I eat) que tà º comas (that you eat) que à ©l/ella/usted coma (that he/she/you eat) que nosotros/nosotras comamos (that we eat) que vosotros/vosotras comis (that you eat) que ellos/ellas/ustedes coman (that they/you eat) Imperfect subjunctive of regular verbs: Remove the -on from the third-person indicative plural preterite form and add the appropriate ending: -a, -as, -a, -amos, -ais, an. Put the stress on the last syllable of the stem in the nosotros form. que yo hablara (that I spoke) que tà º hablaras (that you spoke) que à ©l/ella/usted hablara (that he/she/you spoke) que nosotros/nosotras hablramos (that we spoke) que vosotros/vosotras hablarais (that you spoke) que ellos/ellas/ustedes hablaran (that they/you spoke) que yo comiera (that I ate) que tà º comieras (that you ate) que à ©l/ella/usted comiera (that he/she/you ate) que nosotros/nosotras comià ©ramos (that we ate) que vosotros/vosotras comierais (that you ate) que ellos/ellas/ustedes comieran (that they/you ate) There is also a less common form of this tense that is used primarily in writing, especially literature. It is seldom heard in speech in most regions. It is conjugated as above, except the -ra- becomes -se-. It normally is not necessary to memorize this form, but you should be able to recognize it when you see it. que yo hablase (that I spoke) que tà º hablases (that you spoke) que à ©l/ella/usted hablase (that he/she/you spoke) que nosotros/nosotras hablsemos (that we spoke) que vosotros/vosotras hablaseis (that you spoke) que ellos/ellas/ustedes hablasen (that they/you spoke) que yo comiese (that I ate) que tà º comieses (that you ate) que à ©l/ella/usted comiese (that he/she/you ate) que nosotros/nosotras comià ©semos (that we ate) que vosotros/vosotras comieseis (that you ate) que ellos/ellas/ustedes comiesen (that they/you ate) Present perfect subjunctive: Use the present subjunctive form of haber (which is irregular) and follow it with the past participle. que yo haya salido (that I have left) que tà º hayas salido (that you have left) que à ©l/ella/you haya salido (that he/she/you have left) que nosotros hayamos salido (that we have left) que vosotros/vosotras hayis salido (that you have left) que ellos/ellas/ustedes hayan salido (that they/you have left) Past perfect subjunctive (pluperfect): Use the past subjunctive form of haber and follow it with the past participle. Although both the -ra and -se- forms of haber are possible, the former is more common and is shown below. que yo hubiera salido (that I had left) que tà º hubieras salido (that you had left) que à ©l/ella/usted hubiera salido (that he/she/you had left) que nosotros hubià ©ramos salido (that we had left) que vosotros/vosotras hubieris salido (that you had left) que ellos/ellas/ustedes hubieran salido (that they/you had left)